Hengelo-based MAFO Industrial Washing provides (customised) solutions for industrial washing and drying installations. Because of their high quality standards and years of experience, they belong to the highest segment of the market. Their speciality? Designing and producing industrial washing installations for the food and metalworking industries.
MAFO is growing fast and, as a result, preparing quotations always takes too much time. The ideal scenario is that requests can be handled via the website, but that is not possible without the use of a configurator. Merkato is going to make this happen.
Another problem associated with quotations is that they are very technical in nature. Therefore, MAFO wants the link between the function and the solution to be defined in the quotation. The aim is that with a good problem description, Merkato will automatically start providing a technical solution.
Finally, the layout of the offers could use a makeover and the multilingual function is very important because of the international character of the company.
All in all, an ideal job for our configurator Merkato!
In recent years, the company had been growing at lightning speed, and because every system they supply is custom-made, making the corresponding quotations began to require more and more resources. This stood in the way of rapid international expansion, which is why Wiejelo contacted Merkato.
In Merkato, we captured and automated all processes. As a result, the error rate due to human error was significantly reduced.
Making no concessions: that is important to SIEPLO. And that is exactly why SIEPLO chose Merkato!